Branded Mastercard® Now Available Online, Complements CEFCU Broader Sponsorship
SAN JOSE, Calif. – CEFCU continues its commitment to the San Jose State University Spartans by introducing the official SJSU CEFCU Debit Mastercard® showcasing SJSU marks, now available online.
In collaboration with San Jose State Athletics, CEFCU provides two different debit card designs, both of which are branded in Spartan blue and the official marks. CEFCU has the distinct opportunity to offer the exclusive, official debit card for the Spartans as part of its sponsorship with San Jose State Athletics.
“We’re honored to be in such an integrated relationship with CEFCU and we appreciate their ongoing dedication to our athletics program, our student-athletes, and our incredible fans,” said SJSU Athletics Director Marie Tuite. “Both of these cards show immense Spartan pride, look outstanding, and we hope many people in the community update their wallets with the official Spartan debit card!”
“CEFCU is very proud to extend our commitment to San Jose State Athletics by offering the Official Debit Card of Spartan Athletics,” said CEFCU California Community President Peter Diaz. “Our partnership continues to help us deliver quality financial services to SJSU students, alumni, and the surrounding community.”
Fans wanting to learn more about the “Official Debit Card of Spartan Athletics”, and joining CEFCU, can go to cefcu.com/promos/better. All aspects of the CEFCU-SJSU Athletics’ relationship are managed by Spartan Sports Properties, the locally based Learfield IMG College team and exclusive multimedia rightsholder for San Jose State Athletics.
With assets totaling over $6.2 billion, CEFCU serves over 341,000 members through 22 central Illinois Member Centers and five California Member Centers; the CEFCU Financial Center; the Money Center 24 ATM Network; CEFCU’s website, cefcu.com; the surcharge-free CO-OP Network ATM; and the CU Service Center Shared Branch Network.
Learfield IMG College unlocks the value of college sports for fans and brands through an omnichannel fan engagement platform. The company engages millions of fans with data-driven media, commerce, and experiential solutions, including licensing and multimedia sponsorship management; publishing, radio, digital and social media; ticket sales and professional concessions expertise; branding; campus-wide business and sponsorship development; and venue technology systems. Headquartered in Plano, Texas, Learfield IMG College is a longtime advocate for intercollegiate athletics and the student-athlete experience. Since 2008, it has served as title sponsor for the acclaimed Learfield IMG College Directors’ Cup, supporting athletic departments across all divisions.