KEYBANK AND ARMY WEST POINT ATHLETIC ASSOCIATION JOIN FORCES TO LAUNCH MULTI-YEAR, MULTI-MEDIA PARTNERSHIP
Launches contest for once in a lifetime Army West Point Football road game experience
Tarrytown NY — KeyBank and Army West Point Athletic Association today agreed to a multi-year partnership that features media spots on Army’s radio, TV and digital properties for the football, hockey and men’s and women’s lacrosse and basketball teams. KeyBank and Army football will also feature a ‘Fly Away with KeyBank’ contest.
“KeyBank has been a longtime supporter of the United States Military, and we are privileged to be selected as a partner with the Army West Point Athletic Association,” said Joseph Markey, Hudson Valley/Metro New York Market President at KeyBank.
As part of its corporate sponsorship, the ‘Fly Away with KeyBank’ contest will select one lucky New York winner and send them on a once-in-a-lifetime road game experience with Army West Point football. The winner will receive two tickets to the Saturday, September 22nd Army West Point vs. Oklahoma Sooners game in the Gaylord Family – Memorial Stadium in Norman, Okla., one of the most recognized venues in college football. The same winner will also receive two round-trip airfare tickets, two nights’ hotel stay and a $200 Key Possibilities® Mastercard® Gift Card.
KeyBank currently employs over 350 active duty servicemen and women and veterans. In 2018, Key was recognized by GI Jobs with the “Military Friendly Employer” and “Military Spouse Friendly Employer” awards for the third consecutive year. Over the past five years, KeyBank has provided more than $24 million to veteran-owned small businesses through its SBA lending program.
“It is truly an honor to see this partnership come to fruition,” said Jamie Warder, Head of KeyBank Business Banking and graduate of United States Military Academy at West Point. “We believe the relationship will extend beyond the stadiums and we look forward to the opportunity to further show our support to the military community.”
Managing the KeyBank relationship on behalf of the Academy is its exclusive multimedia rights holder, Learfield’s Army West Point Sports Properties.
KeyCorp’s roots trace back 190 years to Albany, New York. Headquartered in Cleveland, Ohio, Key is one of the nation’s largest bank-based financial services companies, with assets of approximately $137.8 billion at June 30, 2018. Key provides deposit, lending, cash management and investment services to individuals and businesses in 15 states under the name KeyBank National Association through a network of approximately 1,200 branches and more than 1,500 ATMs. Key also provides a broad range of sophisticated corporate and investment banking products, such as merger and acquisition advice, public and private debt and equity, syndications and derivatives to middle market companies in selected industries throughout the United States under the KeyBanc Capital Markets trade name. For more information, visit https://www.key.com/. KeyBank is Member FDIC.