EAU CLAIRE, WI – Royal Credit Union (Royal) is partnering with the Minnesota Golden Gophers during the 2016-17 men’s basketball and men’s hockey seasons. In partnership with Gopher Athletics at the University of Minnesota, Royal is the sponsor for the Gopher Men’s Hockey series against rival University of Wisconsin Badgers in Mariucci Arena on Friday, February 24 at 7 p.m. and Saturday, February 25 at 7 p.m. Royal will be running an on-ice promotion during each game and offering giveaways through an interactive booth in the concourse which will feature their new Smart Connection young adult program.

Veronica Nelson, Minnesota smart connection intern and senior at the University of Minnesota, is eager for her work life and school life to intersect. “I’ve been doing financial education outreach on the U’s campus since September 2016 so I can’t wait for this partnership to kick off with Gopher Athletics! Royal Credit Union offers helpful resources and I know my peers will benefit from this exposure.”

In addition to the Gopher men’s hockey series, Royal is teaming up with Gopher Athletics for the University of Minnesota versus University of Wisconsin men’s basketball game in Williams Arena, Saturday, January 21, 2017 at 3:30 p.m. The Smart Connection powered by Royal Credit Union will be connecting with fans in the Williams Arena concourse, offering financial education resources and giveaways. As part of the Smart Connection #ConnectWithRoyal campaign, fans can visit the Smart Connection booth at Williams Arena to enter to win a Royal Credit Union Prepaid Visa gift card.

“It’s a really exciting time for our Smart Connection team!” said Megan Larsen, smart connection team lead. “In this partnership with Gopher Athletics, we’ll be having meaningful conversations with fans and students about Royal’s suite of products and services designed specifically for them—the 18 to 25 year-old crowd. What’s even better is that our Smart Connection #ConnectWithRoyal campaign kicks off at the Gophers men’s basketball game. At our interactive booth, students get the chance to win cash and prizes just for taking a smart step toward their financial future.”

Minnesota_property-logo-imageRoyal Credit Union is a proud sponsor of Gopher Athletics, and the university’s multimedia rightsholder, Learfield’s Gopher Sports Properties, oversees this partnership.

About the Smart Connection
The Smart Connection, powered by Royal Credit Union, is a unique program designed specifically for the 18-25 year-old crowd. The Smart Connection is here to help young adults learn and grow; connecting young adults to financial resources to conquer adulting like a pro. We’re the Smart Connection to your financial future. Learn more about the new Smart Connection program and team here.

About Royal Credit Union
Royal Credit Union is a federally insured credit union serving over 160,000 Members with 25 full service offices. Royal is driven by a core ideology which is built on strong purpose and values. You can open an account or apply for a low-rate loan at Royal Credit Union if you live or work in 18 counties in Western Wisconsin or 12 counties in Minnesota. Counties served in Wisconsin include Eau Claire, Chippewa, Barron, Buffalo, Burnett, Clark, Dunn, Jackson, Marathon, Pierce, Pepin, Polk, Rusk, St. Croix, Taylor, Trempealeau, Washburn, and Wood. Counties served in Minnesota include Anoka, Carver, Chisago, Dakota, Goodhue, Hennepin, Olmsted, Ramsey, Scott, Wabasha, Washington, and Winona. Realtors in the state of Wisconsin or Minnesota are also eligible to join the credit union. Visit rcu.org or call Royal Credit Union at 1-800-341-9911 for more information.