CINCINNATI – Xavier University Athletics and its multimedia rights holder, Learfield’s Xavier Sports Properties, recently announced a new two-year relationship with Papa John’s Pizza, Cincinnati co-op.
Effective immediately, Musketeer fans who use the online promo code XU50 when ordering on basketball game days in the 2016-17 and 2017-18 basketball seasons will receive 50 percent off regular menu price pizzas online at www.papajohns.com. Papa John’s will leverage the promotion through branded displays in its stores throughout Cincinnati, through a partnership with iHeart Media’s WCKY & WLW and on their social media. Additionally, the pizza chain will receive visibility from Xavier Athletics through signage and social media platforms.
“The Musketeers are a prestigious brand and Xavier is an outstanding university. We’re excited to partner with their loyal fan base and campus community to deliver a desirable deal on game days,” said Chip Phelps, Co-op President of Papa John’s.
“We’re excited about this incredible promotion on game days, which should be tough for Musketeer fans to pass up,” said Tom Koenigsfeld, general manager for Xavier Sports Properties. “Xavier’s partnership with Papa John’s Cincinnati Co-op will allow for great exposure, and on basketball game days, they’re rolling out an unbeatable deal for fans. We appreciate their support of the Musketeers and pleased to have Papa John’s on board.”
An industry leader for more than four decades, Learfield has a deep presence in the college athletics landscape nationwide. In addition to Xavier, it manages the multimedia and sponsorship rights for 120 collegiate institutions, conferences and arenas, and supports athletic departments at all competitive levels as title sponsor of the prestigious Learfield Directors’ Cup. Learfield also provides its collegiate partners access to professional concessions and ticket sales; branding, licensing and trademark consulting; digital platform expertise; campus-wide business and sponsorship development; and venue and technology systems through its affiliated companies.
About Papa John’s Pizza, Cincinnati co-op
Papa John’s, Cincinnati co-op, owns and operates 39 stores in the Greater Cincinnati area. The local co-op is a proud partner of Cincinnati Children’s and Xavier University Athletics Basketball. For more information about the Cincinnati co-op, visit, https://www.facebook.com/PapaJohnsPizzaCincinnati/, https://twitter.com/papajohnscincy and https://www.instagram.com/papajohnscincy/.