MEMPHIS – Memphis Athletics and Learfield’s Tiger Sports Network have agreed to a new five-year partnership with WEGR-FM 102.7 “ROCK 103” and WREC-AM 600.
As the flagship radio stations to the Memphis Athletic Department, WEGR-FM and WREC-AM will provide clearance of Tiger sports in the greater Memphis area. Fans will benefit from hearing the following programming through the 2020-21 athletic season: football and men’s basketball game broadcasts, and football and basketball coaches’ shows.
“iHeartMedia Memphis is proud to continue working with and broadcasting Memphis Athletics,” said Morgan D. Bohannon, Area President. “We enjoy working with Learfield and Memphis Athletics and look forward to broadcasting Tiger Athletics for many years to come.”
“This is a great day for Memphis Tiger fans,” said Todd Kucinski, Tiger Sports Properties General Manager. “With 100,000 watts of power, ROCK 103 will provide regional coverage of Tiger Athletics throughout Memphis and the Mid-South area. In addition, we are proud to continue our partnership with the heritage and tradition of 600 WREC.”
“We are grateful to iHeartMedia for the continued support of Memphis Athletics and are excited for the addition of ROCK 103 to the line-up,” said University of Memphis Athletic Director Tom Bowen. “Quality programming of our athletic events is key to the overall experience we provide our fans, and I’m encouraged to have two trusted radio stations providing these programs throughout the Memphis area.”
The partnerships between Memphis Athletics and iHeartMedia are managed by Tiger Sports Properties, a property of Learfield, which oversees all aspects related to Memphis Athletics’ rights, including Memphis Tiger Sports Network.
Learfield manages the multimedia rights and sponsorships for more than 120 collegiate institutions and associations, and titles the prestigious Learfield Directors’ Cup. Learfield represents collegiate institutions, conferences and arenas for their respective multimedia rights and sponsorship initiatives, and offers these partners with professional concessions and ticket sales, licensing and trademark consulting, digital platform expertise and venue and technology systems through its owned companies. To learn more about its history, businesses and job opportunities, visit www.learfieldsports.com.