Wenger Corporation Named Athletic Product Partner for Patriot League
Partnerships brings GearBoss line to Patriot League member schools
CENTER VALLEY, Pa. – Wenger Corporation and Patriot League Sports Properties have partnered to bring the GearBoss line to the partner universities of the Patriot League.
GearBoss customizable team room lockers and storage products are part of Wenger Corporation’s full-line of specialty equipment designed for music, theatre and athletic programs.
“We are excited to partner with the Patriot League to further educate the partner universities on our products,” said Wenger Corporation Director Gregg Nelson. “The GearBoss line is a unique product line that fits seamlessly into the university athletic setting. We currently work with a handful of Patriot League schools, and are hoping this partnership can further our network and support for other programs.”
This multi-year deal is accompanied by logo rights on Patriot League trademarks, on-site activation and signage at select championship events and unique presenting sponsorship and networking opportunities supporting and connecting member schools through business to business events.
“GearBoss is a well-known name in the industry and we are thrilled to be partnering with such a great company,” said Patriot League Executive Director Jennifer Heppel. “The customizable product they can provide to our member universities is a unique touch for each individual school.”
“GearBoss has already provided a trusted partnership and product to multiple Patriot League members with these GearBoss customizable lockers,” said Patriot League Sports Properties Manager of Business Development Andrew Papaefthemiou. “The goal of this partnership is to continue to grow the relationship between the league schools and Wenger.” Patriot League Sports Properties is the exclusive multimedia rights provider for the Patriot league.
In addition to the Patriot League, Learfield Sports manages the multimedia rights and sponsorships for nearly 120 collegiate institutions and associations, and titles the prestigious Learfield Sports Directors’ Cup. Learfield represents collegiate institutions, conferences and arenas for their respective multimedia rights and sponsorship initiatives, and offers these partners with professional concessions and ticket sales, licensing and trademark consulting, digital platform expertise and venue and technology systems through its owned companies. To learn more about its history, businesses and job opportunities, visit www.learfieldsports.com.