Duluth Trading Company Kicks off Second Annual Big Ten “Fan of the Year” Search
Duluth Trading Company seeks to find the Big Ten’s wildest and most dedicated super-fans
CHICAGO – With the college football season already underway, the Big Ten and corporate partner Duluth Trading Company have teamed up for the second consecutive year to find the Conference’s wildest and most dedicated super-fans. As part of the Big Ten Fan of the Year photo contest, throughout the football season fans can win more than $1,000 in Duluth Trading gift cards plus priceless on-field experiences at the Big Ten Championship Game.
“Duluth Trading is proud to continue its support as an official partner of the Big Ten Conference and its millions of loyal fans,” said Stephanie Pugliese, president and CEO at Duluth Trading Company. “We had some very creative contest entries last year – from full-body painted costumes, team tattoos, and even fans’ dogs decked out in their schools’ favorite colors. We look forward to Big Ten fans raising the bar with even more colorful demonstrations of their devotion in this year’s contest.”
“The Big Ten Conference is thrilled to continue its partnership with Duluth Trading Company, a leader in the rugged workwear and outdoor apparel industry,” added Scott Bailey, general manager of Learfield Sports’ Big Ten Sports Properties entity which oversees the Conference corporate partner platform. “Regardless of rivalries, one thing that unites all Big Ten fans is their hard-working attitude, and Duluth Trading’s products are a perfect reflection of that spirit.”
To get involved with the contest, fans can visit the Big Ten Conference’s Facebook page or http://bit.ly/BigTenFan to submit a photo or just vote for their favorite school and fan. There will be three distinct voting periods throughout the football season, and the top winners from each of those will be entered in the final selection for the 2015 Big Ten Fan of the Year, who will be recognized on-field at the 2015 Big Ten Football Championship Game on Saturday, December 5 in Indianapolis. In addition to the ultimate bragging rights and on-field experience, the grand prize winner will receive a VIP package with four game tickets, hotel accommodations and pregame hospitality access to the game.
Duluth Trading Company also supports the Big Ten with TV commercials on Big Ten Network, radio exposure in marquee Big Ten football games, digital support and a key brand presence at the Big Ten Football Championship Game.
About the Big Ten Conference: The Big Ten Conference is an association of world-class universities whose member institutions share a common mission of research, graduate, professional and undergraduate teaching and public service. Founded in 1896, the Big Ten has sustained a comprehensive set of shared practices and policies that enforce the priority of academics in the lives of students competing in intercollegiate athletics and emphasize the values of integrity, fairness and competitiveness. The broad-based programs of the 14 Big Ten institutions will provide over $200 million in direct financial support to almost 9,500 students for more than 11,000 participation opportunities on 350 teams in 42 different sports. The Big Ten sponsors 28 official conference sports, 14 for men and 14 for women, including the addition of men’s ice hockey and men’s and women’s lacrosse since 2013. For more information, visit www.bigten.org.
About Duluth Trading Company: Duluth Trading is proud to be an official sponsor of the Big Ten Conference. We’re excited to outfit Big Ten fans with our ingenious men’s & women’s workwear and outdoor clothing. Our products include legendary Fire Hose® Workwear, Free Swingin’ Flannels, Longtail T® Shirts and more. Receive free shipping on any purchase of $50 by shopping our website now www.duluthtrading.com, or plan a trip to our stores in Minnesota, Wisconsin & Iowa to try on our legendary gear.
About Learfield Sports: Big Ten Sports Properties, securing the Duluth Trading Company partnership on behalf of the Big Ten Conference, is a property of Learfield Sports. Learfield manages multimedia rights and sponsorship for more than 100 collegiate properties. In its four decades, the company has developed trusted, long-term relationships with some of the most revered institutions and associations in the world of collegiate athletics and it titles the Learfield Sports Directors’ Cup with award co-founders NACDA and USA Today. For more information about its history, collegiate portfolio, owned and operated businesses and job opportunities, visit www.learfieldsports.com.