LEARFIELD SPORTS’ BRONCO SPORTS PROPERTIES EXTENDS PARTNERSHIP WITH KTVB AS BOISE STATE TELEVISION PARTNER
BOISE, Idaho – Bronco Sports Properties, a property of Learfield Sports and the exclusive athletics multimedia rights holder for Boise State, announced today a five-year extension has been reached with NBC affiliate KTVB-TV as the Broncos’ television partner.
“We’re thrilled to extend our relationship with Boise State for another five years,” said President and General Manager of KTVB News Group Doug Armstrong. “Boise State and KTVB are two leaders in their respective areas, and by joining forces the fans are the real winners”.
The partnership makes official the continuation of KTVB’s broadcasting of Bronco’s coaches’ shows and other related programming. The station has held the rights for the last ten years and KTVB’s sister station, KTFT (NBC affiliate in Twin Falls), will continue to broadcast various Bronco programming as well.
“It’s always a positive sign when you can continue working with a trusted partner like KTVB,” said Boise State Executive Director of Athletics Mark Coyle. “We’re excited about extending this relationship and look forward to the excellent product and distribution of Boise State athletics provided by our TV affiliates.”
“There’s no doubt we are encouraged about this continued partnership with KTVB,” said Joey King, General Manager for Bronco Sports Properties. “We are confident that KTVB is the right partner for the Broncos as proven over the last several years.”
In addition to Boise State University, Learfield Sports manages the multimedia rights for nearly 100 collegiate institutions and associations and provides partner institutions with professional concessions and ticket sales; licensing and trademark consulting; digital platform expertise; and venue signage and technology systems through its owned companies. Learfield has prominence in all of the major conferences and titles the Learfield Sports Directors’ Cup with award co-founders NACDA and USA Today. To learn more about its history, businesses and job opportunities, visit www.learfieldsports.com.