Gary Sobba

Executive Director Business Development
  • Promoted to Executive Director Business Development for Learfield’s University Partnership Group in November 2014 to explore new relationships within the company’s core collegiate business
  • Executive Director appointment follows a 15-year stint as General Manager for the company’s Tar Heel Sports Properties team representing the University of North Carolina at Chapel Hill
  • Former Assistant Athletics Director of Marketing and Broadcasting for the Houston Cougars, where he served four years
  • He also spent seven years as Assistant Athletics Director of Marketing for Wichita State University