by admin | Dec 21, 2018 | News
HANOVER, N.H. — Learfield recently appointed Mike MacConnell general manager for Big Green Sports Properties, its local staff dedicated to Dartmouth College. The collegiate marketer has been representing the Big Green since 2015, marking the first time the school...
by admin | Dec 13, 2018 | News
DAVIDSON, N.C. – Davidson College named Lyft as the Official Ride Partner of the Davidson Wildcats, opening the door to easy transportation year round and free merchandise and ride credits. Lyft’s partnership includes serving as Davidson’s preferred...
by admin | Dec 11, 2018 | News
BURLINGTON, Vt. – Learfield announced today that UVM alumna Alicia Hawks will oversee its local team, Vermont Sports Properties, that is dedicated to representing the Catamounts’ multimedia rights and sponsorship initiatives. Yesterday Hawks assumed the general...
by admin | Dec 7, 2018 | News
MILWAUKEE (Dec. 8, 2018) – iHeartMedia and Learfield, the multimedia rightsholder for University of Wisconsin Athletics, announced today that “97.3 THE GAME” (WRNW) will be the new radio home of the Wisconsin Badger Sports Network in Milwaukee. Starting with the men’s...
by admin | Dec 3, 2018 | News
It’s beginning to look a lot like Bowl season! As all the details were unveiled late yesterday afternoon, there are 35 schools we have the privilege of working with in the college football bowl lineup, including No. 1 Alabama & No. 4 Oklahoma playing in the...
by admin | Nov 28, 2018 | News
University of Minnesota’s Goldy Helps with 2,200+-lb. Food Donation to Second Harvest MINNEAPOLIS – Locally based Waymouth Farms, makers of Good Sense®, turned its first-ever Gopher Athletics’ corporate partnership into an opportunity to aid hunger in the state of...