Big comeback at Mizzou

On April 15th of this year I posted a blog about how MU Athletic Director, Dave Hart, Sr., canceled our existing radio contract and rebid.  We lost to a St. Louis company, SNI, and were out for two years: '78--'80.  During the interval we began...

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Kansas City Chiefs

Our full-time land-line distribution system, leased from AT&T, afforded us revenue opportunities in that we could sub-lease the system to others.  One such entity was the Kansas City Chiefs.  The flagship radio station was Kansas City's KCMO which made its money off local ad sales...

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George Stiles

George died yesterday. He was a friend of mine and to many. He was one of Learfield's incorporators and initial board members. When I first met him, Derry had asked him to become a shareholder in our venture and we met at Home Savings to go...

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Arbitron

One of the tidbits I gleaned from Gene Ashcraft of the Texas State Network, was the importance of good research. Having good numbers helped your sales pitch; but also there was something strong about saying "Arbitron says more people listen to us than to any...

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National reps

Remember how I went to Chicago, New York and the West Coast in 1973 making agency calls? I'd been pretty successful seeing those agencies and companies. I kept up that pace for four years, traveling each week to a major advertising center touting the Brownfield...

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