LEARFIELD, LOTUS BROADCASTING ANNOUNCE MULTI-YEAR PARTNERSHIP FOR UNLV REBELS
LAS VEGAS – UNLV Athletics and its new multimedia rightsholder Learfield announced today that a three-year agreement for the Rebels has been reached with Lotus Broadcasting in Las Vegas.
Concurrent with the 2017-18 season, fans will find live Rebel football and men’s basketball game action on ESPN Sports KWWN 1100 AM/100.9 FM. The respective coaches’ shows during football and basketball seasons also will be carried on the ESPN signal, and Lotus’ NBC Sports KBAD 920 AM will broadcast select baseball games. Additionally, Lotus Broadcasting will produce the Rebel Minute, a short segment featuring multiple UNLV sports that will be aired several times a day across its stations including ESPN, ESPN Deportes, Fox Sports and NBC Sports.
“Lotus Broadcasting has taken our role as the radio partner for UNLV sports for several years with enthusiasm and responsibility,” said General Manager Tony Bonnici. “All of us at Lotus Broadcasting are very excited to be partnering with Learfield for at least the next three years to promote UNLV sports. We look forward to kicking off this new partnership with the beginning of this year’s football season. Go Rebels!”
“We’re always going to be striving to find exceptional partners to benefit UNLV Athletics, its fan base and campus community, and feel certain that Lotus Broadcasting will deliver quality Rebel game action and programming for our three-year term. We’re excited to get going and believe they’ll be a terrific broadcast partner,” said Dan Dolby, general manager for UNLV Sports Properties, Learfield’s local team that solely represents the Rebels.
In addition to UNLV, Learfield also holds individual rights agreements with eight other member institutions in the Mountain West, including the conference itself, along with Boise State, Colorado State, Fresno State, Nevada, New Mexico, San José State University, Utah State and Wyoming.
An industry leader for more than four decades, Learfield has a deep presence in the college athletics landscape nationwide managing nearly 130 collegiate relationships across the country. It also supports athletic departments at all competitive levels as title sponsor of the prestigious Learfield Directors’ Cup. Learfield also provides its collegiate partners access to professional concessions and ticket sales; branding, licensing and trademark consulting; digital and social platform expertise; campus-wide business and sponsorship development; and venue and technology systems through its affiliated companies.